KERWIN SIY
142-23 38th Avenue, Suite A1 * Flushing, NY 11354
daytime tel. (201) 748-5661 * nighttime tel. (917) 817-7563
KSiy@usa.com

OBJECTIVE
A position in the Web industry involving design, multimedia and/or product development

SUMMARY OF QUALIFICATIONS
- Excellent project manager skilled in juggling competing priorities, creating project specifications, and development plans, and driving progress from concept through launch
- Accustomed to working closely with sales, marketing, business development, and IT departments to grow the site, solve problems and coordinate product launches
- Creative and technical expertise in Adobe Photoshop
- Expertise in HTML conversion and web graphics
- Ability to create custom applications using a mixture of ColdFusion MX, SQL, Oracle, JavaScript, XML, XHTML, CSS, Perl, JQuery & Shell scripting
- Proficient across Windows, Macintosh and Unix-based operating systems
- Adept at keeping up with the ever-changing rules of search engine optimization (SEO) and cross-browser compatibility
- Accomplished in a variety of Web-based systems including Omniture SiteSearch, Google Custom Search Engine, Pluck SiteLife, WebCrossing Community, iTunes Music Store (Podcasting) & Entriq Video Solution
- Skilled in ancillary Web development tools including Illustrator, Image Ready & Microsoft Office
- Familiarity with Macromedia Flash & Freehand
- Experience in digital photographic imaging, color correction, traditional animation, rotoscoping, video editing, graphic design techniques, pc hardware


WORK EXPERIENCE
Web Production Manager
Wiley Publishing, Inc. / Frommers.com
Hoboken, New Jersey
January 2002 - present
- Lead designer and producer for Frommers.com
- Collaborated with new colleagues & freelancers to complete 4 site redesigns of Frommers.com
- Planned & coordinated a major Web server move between 2 hosts with no downtime
- Managed server side issues with Internet host in Somerset, NJ
- Responsible for departmental network environment
- Developed custom Cold Fusion applications to automate the massive creation of pages across Frommers.com
- Designed a backend development site that included applications, documentation & reports for the team to reference on a daily basis
- Managed projects of consultants & freelancers
- Created plans and specified project requirements for peers
- Assisted with Unix Admin Duties such as troubleshooting server side issues, optimizing performance and reducing downtime

Web Design / Production Consultant
- Kim Eng Yeo: Executed 3 site redesigns; Active Webmaster
- RCT Performance: Designed the Web site, logo & all other artwork from the ground up; Excuted 2 site redesigns; Active Webmaster
- Religions for Peace USA: Redesigned & brought Web site up-to-date with current technology; Designed the backend database & content management system
- Church of St. Paul & St. Andrew: Redesigned Web site for a professional look and feel

Web Producer / Designer
Hungry Minds, Inc. / Frommers.com
New York, New York
April 1999 - December 2001
- Lead designer and producer for Frommers.com
- Executed 3 site redesigns
- Performed design on all new pages and built templates for peer producers to follow
- Created internal & external ad banners to increase Frommers.com traffic
- Developed custom Cold Fusion applications that transformed the Frommer's travel guides into an interactive Web experience
- Consistently solved layout problems that brought advertising, marketing, content, functionality & design together
- Managed projects of associate producers & consultants
- Trained new producers & freelancers in Web development
- Acted as interim Traffic Manager using the DART Network interface

Associate Producer
Macmillan Online USA
New York, New York
December 1997 - April 1999
- Associate designer and page builder for the New York based Frommers.com
- Lead designer for the Indianapolis based mcp.com & Macmillan Software Store
- Created promotional graphics   

Freelancer - Web Design / Development
Macmillan Digital USA
New York, New York
May 1997 - December 1997
- Designed Web sites (both public and internal) for several departments
- Created a large volume of ad banners to promote company products
- Retouched photos & optimized various graphics for the Web
- Created layout for product pages in online stores

VOLUNTEER WORK
- Church of St. Paul & St. Andrew: Helped run a weekly tutoring program aimed at helping children of all ages, on a one-to-one basis with a variety of academic subjects
- West Side Campaign Against Hunger (WSCAH): Assisted with a day care program that involved entertaining & overseeing the safety of children

AWARDS and HONORS
- January 2002 - Pacesetter Award for Management of Site Migration
- October 2001 - #1 ad banner on Yahoo! Ad Clipper
- October 2000 - Quality Award
- April 2000 - Frommers.com Team Award

EDUCATION
Savannah College of Art & Design
B.F.A in Computer Art
Minor in Art History
3.79 GPA - Magna Cum Laude